What is Ikigai CRM?
A quick tour of Ikigai CRM: what the platform does, which modules it includes, and how a deal travels from first touch to won.
Ikigai CRM is a B2B sales platform that keeps your leads, conversations, and follow-ups in one place. Instead of switching between a mailbox, messengers, spreadsheets, and a calendar, your team works deals on a kanban board while Ikigai collects every email and chat message into the deal's timeline.
What you can do with Ikigai
- Leads & pipelines — deals move through the stages of a pipeline on a kanban board. New leads can be distributed to managers automatically.
- Inbox & email — connect Gmail or any IMAP mailbox; incoming and outgoing mail is matched to contacts and deals.
- Chat channels — Telegram, WhatsApp, Instagram, and Messenger conversations arrive in the Messages section and attach to the same client card.
- Tasks & calendar — plan follow-ups from a deal, and see meetings (including Google Meet call summaries) in the calendar.
- Automations — a trigger fires, one action runs: move a deal, send a templated email, create a task.
- Reports — funnel and manager analytics built on your live data.
Key concepts
| Term | Meaning |
|---|---|
| Contact | A person — name, emails, phone numbers, channel profiles. |
| Company | An organization a contact belongs to. |
| Deal | One sales opportunity moving through a pipeline. A contact can have several deals. |
| Pipeline & stage | The board and its columns. Each deal is always in exactly one stage. |
| Workspace | Your company's isolated space — your team, your data, your subdomain. |
How a typical deal flows
- A lead arrives — from a form, an ad, an email, or a chat message — and becomes a deal in the first stage of your pipeline.
- Ikigai assigns it to a manager (automatically, if lead distribution is on).
- The manager replies from the deal card: email and chat history live on one timeline.
- As the conversation progresses, the manager drags the deal across stages.
- The deal closes as won or lost, and reports pick it up instantly.
Ready to start? Continue with Ikigai 101.
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